top of page

Then, Now, Always

The bond between a grandmother and grandchild is a special one. It’s something many of us cherish. In this Macca’s spot, we brought that connection to life, showing how it deepens over the years. And along the way, Macca’s is there, playing a small but meaningful part in their story.

Tim & Paul Campaign

When Macca’s cooked up a new burger, we served up Tim and Paul; a lovable comedy duo created to have a heated debate: is a Big Mac with Bacon still a

Big Mac? They were meant to be a one-off, but Kiwis couldn’t get enough.

What started as a single ad turned into a six-part series, giving Macca’s NZ its

first-ever brand characters.

Valentines Day Adshel

Create Your Own Taste

When Macca’s launched the “Create Your Taste” menu, it unlocked millions of unique burger combinations. Suddenly, our customers weren’t just burger lovers, they were burger designers. With endless possibilities, anyone could craft a bespoke burger and leave their mark on burger history.

Extra weird one for scrolling to the bottom. Good job.

bottom of page